LulaRoe has taken social media by storm over the past few years by touting buttery-soft leggings sold by independent consultants on social media.
The company is a multilevel marketing company, which means its inventory is bought by “consultants” that then sell the clothing directly to the consumer.
LulaRoe sells shirts, dresses, and other clothes, but its signature products are the “buttery-soft” leggings, which retail for $25 plus tax. They come in two sizes, OS (One Size) and TC (Tall & Curvy).
However Swimming, many women online are now complaining that their trendy new leggings are ripping after they wore them just once or twice, with often embarrassing results.
“Dropped my daughter off to school and felt a little draft but didn’t notice until I got home,” Paula Brown, who took the photo on the left, told BuzzFeed News. “Holes in knees, seams, and the behind.”
Now, two women have filed a class-action lawsuit in California saying the brand’s leggings are of poor quality Sun Protection Swimwear.
Plaintiffs Suzanne Jones and Julie Dean allege in the lawsuit, filed March 23, that the company is knowingly selling poor quality leggings to their consultants and customers Plus-Size. They are suing the company and its married founders, DeAnne Brady and Mark Stidham.
“Specifically, customers have complained that the leggings are of such poor quality that holes Accessories, tears, and rips appear before wearing Tennis & Racquet Sports, during the first use or shortly thereafter.” the lawsuit states. “The leggings have also been described as tearing as easily as ‘wet toilet paper.'”
The lawsuit also claims that the company knows about the issues, but has chosen to ignore them to keep up with high demand.
It cites a “reported” companywide email from Patrick Winget, the head of production for the company, which allegedly said: “The leggings may get holes, because we weaken the fibers to make them buttery soft. We have done all we can to fix them.”


